Let’s take a step back to recap our lead generation flow.
At this point you should have a domain name which points to a website. And a website with opt-in forms and a blog. And when someone submits their email address in your opt-in form your technology platform automatically sends them a lead magnet you created in Word, Canva or InDesign. The subscriber is then added to your email list, and at the same time, immediately redirected to a thank you page.
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Many years ago my wife and I went to one of the top restaurants in New York City for lunch. It was a super fancy french restaurant owned by the illustrious chef Éric Ripert. Since my wife and I are foodies we were ecstatic to go!
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